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Naming rights for this new species of Bryoria or “Horsehair Lichen”

“New Species Conservation Auction” – Unique Conservation Fundraiser to help counter the Biodiversity Crisis, closes this Thursday

Dec 11 2011/in Media Release

­­­For Immediate Release
Monday, December 12, 2011

“New Species Conservation Auction” – Unique Conservation Fundraiser to help counter the Biodiversity Crisis, closes this Thursday

Conservationists hope trial run of “taxonomic tithing” in British Columbia to protect old-growth forests becomes a model for protecting diverse ecosystems around the world

A public auction for the naming rights to a recently discovered species of lichen in British Columbia’s  temperate rainforest will close at 3 pm EST on Thursday, December 15.  The new species was discovered by botanical researcher Trevor Goward, the curator of lichens at the Beaty Biodiversity Museum at the University of British Columbia. Funds from the highest bidder will benefit a new B.C. conservation organization, the Ancient Forest Alliance (www.ancientforestalliance.org) working to protect the province’s endangered old-growth forests.

Conservationists are hoping that this first trial run of “taxonomic tithing” in British Columbia will provide a successful model that inspires similar taxonomic tithing initiatives around the world for conservation organizations working to protect diverse ecosystems and endangered species. “Taxonomic tithing” is a term coined by Goward whereby a biological researcher who describes a new species donates its naming rights for conservation purposes (see  https://www.waysofenlichenment.net/tithe/home).

“Thousands of new species are described every year,” notes Goward.  “If our auction is successful, it could inspire taxonomists around the world to get involved in auctions of this kind: a whole new niche for conservation fundraising! My dream is that Canadians will lead the way on this initiative!”

According to scientific protocol, the right to give a new species its scientific name goes to the person who scientifically describes it. However, an online auction will earn the highest bidder the right to name the new lichen species – whether after loved ones, themselves, or whomever they choose. Groups can also pool their money to make bids. The scientific species name could last centuries, enshrined in the scientific nomenclature as a legacy for environmentally-concerned individuals long after they have passed away. Recently a new species of lichen was named by a researcher after US President Barack Obama. The small lichen is named Caloplaca obamae (see https://www.livescience.com/3524-newfound-lichen-species-named-obama.html).

“We’re excited about this taxonomic tithing trial run in B.C. not just because it could greatly help fund our campaign to protect endangered old-growth forests here, but also because it could be applied just about everywhere else,” stated Ken Wu, Ancient Forest Alliance co-founder. “Taxonomic tithing holds great potential as a creative conservation fundraiser:  it connects species to efforts to protect the ecosystems in which they were discovered; it focuses media and public attention on the need to protect these ecosystems; and it’s a creative way to raise greatly needed funds for conservation groups across the planet as new species are still being found almost everywhere on Earth.”

Currently, about 18,000 species of animals and plants are scientifically described each year on Earth, with less than two million species having been described in total. The latest research estimates the number of species on Earth at about 8.7 million species (see https://www.sciencedaily.com/releases/2011/08/110823180459.htm), meaning most have not even been discovered, described and named. Ecologists believe the Earth is now experiencing its sixth mass extinction event, the greatest extinction crisis since the demise of the dinosaurs 65 million years ago – only this time the extinction crisis is due to one species, humans. Scientists estimate that up to half of the Earth’s species could go extinct this century due to human modification of the environment – logging, climate change, exotic species introductions, agriculture, urbanization, mining, etc.

B.C.’s old-growth forests are home to numerous species at risk that require old-growth forests to flourish, including mountain caribou, spotted owls, marbled murrelets, Vaux’s swifts, and many species of lichens. After old-growth forests are logged, they are replaced by tree plantations that lack the structural diversity and ecological characteristics that support these unique species. These plantations are to be re-logged every 30 to 80 years before they can become old-growth forests again. About 80% or more of the old-growth forests in southern British Columbia have already been logged and converted to second-growth tree plantations, farmland, and cities. See spectacular images of Vancouver Island’s old-growth forests at:   https://staging.ancientforestalliance.org/photos-media/

“With Christmas coming, here’s a perfect opportunity to give something back to the Earth and at the same time honour a loved one by naming a new species after them,” states Goward. “It has been almost three centuries since Carolus Linnaeus invented the modern biological classification system; and even now the names of the people he honoured in the name of various plants and animals are still with us. With any luck, your name will last at least as long as our civilization exists.”

Lichens are small organisms often mistaken for plants, but perhaps better thought of as cooperative (symbiotic) unions of fungi and algae: fungi that have discovered agriculture https://www.waysofenlichenment.net/.

The lichen being donated to the Ancient Forest Alliance is a “Horsehair Lichen” or Bryoria, which forms elegant black tresses on the branches of trees. “These are the lichens that provide winter food for the Mountain Caribou, British Columbia’s version of Santa’s reindeer,” says Goward. “Without lichens, caribou and reindeer would soon disappear; and where would Santa Clause be then?”

The Ancient Forest Alliance is a new British Columbian environmental organization established in 2010 working to protect BC’s remaining old-growth forests and to ensure sustainable forestry jobs. It works through research and public education to promote the establishment of new laws and policies to protect old-growth forests. Goward is also donating the naming rights of another new species of lichen to The Land Conservancy, a conservation organization working to purchase parts of the Clearwater Valley to make a wildlife corridor near Wells Gray Provincial Park in British Columbia.

To make a bid, visit the Ancient Forest Alliance’s website www.ancientforestalliance.org or go directly to Charity Buzz at  https://www.charitybuzz.com/catalog_items/272986 or phone 250-896-4007. The auction closes on December 15 at 3 pm EST.

  

https://staging.ancientforestalliance.org/wp-content/uploads/2018/08/Lichen_Naming.jpg 589 437 TJ Watt https://staging.ancientforestalliance.org/wp-content/uploads/2014/10/cropped-AFA-Logo-1000px.png TJ Watt2011-12-11 00:00:002023-04-06 19:09:32“New Species Conservation Auction” – Unique Conservation Fundraiser to help counter the Biodiversity Crisis, closes this Thursday

Lichen auction closes Dec. 15

Dec 8 2011/in News Coverage

Two “name that lichen” auctions organized by Upper Clearwater naturalist Trevor Goward will end on Thursday, Dec. 15.

As of press-time late last week, the highest bid on an auction to name a new species of crottle lichen was $7,000 from an individual named Robert Pirooz.

The highest bid to name a new species of horsehair lichen was $3,500 from a Don McKay of Ontario.

“This is as Canadian as it gets,” said Goward. “With Christmas coming, here’s a perfect opportunity to give something back to Canada and at the same time honor a loved one – or a favorite hockey team – by naming a Canadian lichen after them.”

“Without lichens, caribou and reindeer would soon disappear; and where would Santa Claus be then?” he asked.

The crottle lichen auction is being done through the Land Conservancy of BC. The money raised will be used for the organization’s campaign to establish a wetlands and wildlife corridor in Upper Clearwater.

The corridor would create a connection between two lobes of Wells Gray Park. It also would protect over 130 acres, including 67 acres of wetlands and a 10-acre meadow that is home to Canada’s most diverse population of moonwort ferns (Botrychium spp.).

The crottle lichen or Parmeli whose name is being auctioned consists of strap-like lobes, pale grayish above and black below. It inhabits the branches of trees in B.C.’s inland rainforests such as the Clearwater Valley

The second lichen name auction is being done through the Ancient Rainforest Alliance.

The money raised in the second auction would be used to help protect B.C.’s rainforests, especially on public land.

The new species of Bryoria or horsehair lichen forms elegant black tresses on the branches of trees in old-growth forests.

An online auction in 2005 for the naming of a new species of monkey in Bolivia netted $650,000. Money raised by that auction went to protecting the monkey’s habitat.

“It’s been almost three centuries since Carolus Linnaeus invented the modern biological classification system; and even now the names of the people he honored in the name of various plants and animals are still with us,” said Goward. “With any luck, your name will last at least as long as Canada does.”

Further information and a chance to bid are at Land Conservancy (TLC) of British Columbia (https://blog.conservancy.bc.ca/) and the Ancient Forest Alliance (AFA) (www.ancientforestalliance.org/) websites.

Lichens are small organisms that are cooperative (symbiotic) unions of fungi and algae: fungi that have discovered agriculture. Check out Goward’s website at www.waysofenlichenment.net/ for more lichen information.

https://staging.ancientforestalliance.org/wp-content/uploads/2018/08/Lichen_Naming_small.jpg 350 260 TJ Watt https://staging.ancientforestalliance.org/wp-content/uploads/2014/10/cropped-AFA-Logo-1000px.png TJ Watt2011-12-08 00:00:002023-04-06 19:09:32Lichen auction closes Dec. 15
Renowned lichenologist Trevor Goward stands beside the new species of Bryoria or "horsehair lichen" he discovered. To place a bid for the naming rights to this species visit:  https://www.charitybuzz.com/categories/43/catalog_items/272986

Taxonomy – The name of the lichen

Dec 7 2011/in News Coverage

     A few years ago, a fellow lichenologist named a new species of lichen after Trevor Goward. Ramboldia gowardiana features maraschino-red buttons protruding from a silvery white crust. Toby Spribille’s reasoning was that Goward “added local colour to lichenology in western North America.” The curator of lichens at the University of British Columbia, Goward has himself discovered, described and named more than 20 species of lichen, but the naming privileges to his most recent finds will probably go to strangers.

     Goward is working with a pair of conservation organizations in British Columbia to auction off the right to name his two new species. The Victoria-based Ancient Forest Alliance, which is dedicated to protecting and advocating for the province’s old-growth forests, is soliciting bids for Bryoria, a “horsehair lichen” that cascades over tree branches in long, black strands. Goward hopes that the auction money will help the organization “make its voice heard in coming elections.” The Land Conservancy of British Columbia (TLC), meanwhile, is selling the naming rights to Parmelia, a leafy, branch-clinging “crottle” lichen marked by slender, pallid grey lobes. Proceeds from the winning bid will go toward the purchase of private land to create a wildlife corridor between two sections of Wells Gray Provincial Park, in east-central British Columbia.

     A Google satellite view of the Wells Gray region reveals widespread logging; a patchwork of scarred land surrounds the park’s borders. Between the park’s southern points lies a jumble of crown land and private property, as well as migration paths used by black and grizzly bears, cougars and moose. About two kilometres wide, the proposed wildlife corridor will protect these routes, which merge with land set aside for researchers from Thompson Rivers University, in Kamloops. Goward has donated his adjacent four hectares of property to the project and persuaded a neighbouring couple to donate 27 hectares.

     Both auctions are scheduled to wrap up by late December. As of press time, the leading bids were in the $5,000 ballpark and the auctions had attracted high-profile bidders such as National Geographic Society explorer-in-residence Wade Davis. “We’re hoping that this auction really captures someone’s imagination,” says Barry Booth, TLC’s northern region manager. “This is such an innovative way to commemorate someone’s life and to raise funds for the Wells Gray project. This could be a model for future fundraising.”

     Goward’s ambitions go even further. Roughly 18,000 new organisms are described by taxonomists worldwide every year (although most are much smaller than lichens), and he plans to call upon his peers to participate in the “taxonomic tithing” movement by sharing some of their naming rights with environmental causes. His pitch to potential bidders: “Somebody in the world will always know the name of that species, and because the naming will have a story, it will have more resonance.”

For an update on the lichen auctions, visit www.ancientforestalliance.org and  blog.conservancy.bc.ca. For more information on “taxonomic tithing,” go to www.waysofenlichenment.net

 Read the article in the Canadian Geographic:  https://www.canadiangeographic.ca/magazine/dec11/lichen_taxonomy.asp

https://staging.ancientforestalliance.org/wp-content/uploads/2018/08/Trevor_Lichen.jpg 565 800 TJ Watt https://staging.ancientforestalliance.org/wp-content/uploads/2014/10/cropped-AFA-Logo-1000px.png TJ Watt2011-12-07 00:00:002023-04-06 19:09:32Taxonomy – The name of the lichen
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https://staging.ancientforestalliance.org/wp-content/uploads/2025/09/3-Giant-Cedar-Log-Nahmint-Valley.jpg 1365 2048 TJ Watt https://staging.ancientforestalliance.org/wp-content/uploads/2014/10/cropped-AFA-Logo-1000px.png TJ Watt2025-11-21 10:13:452025-11-21 10:15:43Statement on the Provincial Forest Advisory Council’s Interim Report – AFA & EEA
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Ancient Forest Alliance

The Ancient Forest Alliance (AFA) is a registered charitable organization working to protect BC’s endangered old-growth forests and to ensure a sustainable, value-added, second-growth forest industry.

AFA’s office is located on the territories of the Lekwungen Peoples, also known as the Songhees and Esquimalt Nations.
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